Interactive seminar: 3 ways insurgent companies create value

The purpose of the interactive seminar: 3 ways insurgent companies create value was to present some research findings that business model innovation brings value not only to companies but also to the society.
Seminar showed the connection of design thinking with new business models by using a creative game Marshmallow challenge. Seminar speaker and coach was Marko Savić, while moderation was done by Simona Rakuša.

At the seminar the book on business model innovation was presented (in Slovene: Oblikovanje poslovnih modelov: Kje se skriva ključ do debelih vrednosti v prodornih organizacijah?). The whole event was part of the Design for Europe project.

Citizen Focused Design Challenge 2014: Best Presentation Winners

Some of the world’s top experts in inclusive design were invited to be asked: How can design, architecture and urban planning help develop better, more innovative products, services and environments that are relevant for both private companies, the public sector and the individual?

The purpose of the 24-hour challenge was to demonstrate to a wider audience and workshops delegates the impact of involving a diversity of citizens in the process when developing new products, services or environments that include the needs of the widest possible range of people.

Three options to create value for the business and for the society

Your organisation has three possibilities to focus on in creating value for the business and for the society. First are processes. Second are new products and services’. And the third option, where you have the opportunity to create the most value are business models.

The good news is, all three options are not linearly connected but are rather independent from each other. Without any doubt, though: business model innovation brings the strongest value not only to business but also to the society.

About the book

About the book
The book “Business Models Design: How insurgent organizations reach values?” was created to provide examples of different approaches and ways of solving problems with design thinking and business model innovation.

The author firmly believes that constructive strategies in conjunction with design thinking and innovative business models lead to a happy community, both for individuals and for society as a whole in the present and for future generations.

Therefore, you are invited to join us on the proposed path. […]