My qualifications & skills

I am a Senior Design Management Lecturer, Business Model Innovation Coach and Consultant.

As an experienced Business Development Manager, with more than fifteen years of experience in Interaction Design, I specialised in User Centred Design, Usability and User Experience.

Recently, I founded a research institute dŠola Ljutomer. In October 2016, I started to teach at the Faculty of Design (Ljubljana), the topics of Brand Development Studio and Project Management.

My professional background comes from outdoor advertising, and sports education and volleyball coaching. My leisure time consists of city-bicycling, (beach) volleyball and social dancing. Books are my everyday passion.

COACHING & LEADING
+ Design teams + Speakers + Entrepreneurs + Public workshops

My workshop, training and seminar participants are usually divided into groups, where they solve a particular problem. I specialise in Business Model Innovation using Business Model Canvas.

Testimonials from my workshops >

Photos by Nada Žgank

HCI/UX
+ User centred design, + Usability testing and + User experience research, + Content management systems (CMSs)

User research tools
+ personas + wireframes + story-boards + information architecture workshops (card sorting method)

My first experience with interaction design goes as back as in the year 2000, where I had to develop the project web site, having the potential of reaching all Slovenian households (600.000). For the project we developed our own CMS. Since then, I have been working with all major CMSs, and developed along several custom based. Among them – the special interactive design system for the integrative annual reports – Vizuarna 365i. I was personally responsible for the product upgrade of the 2010.

Vizuarna 365i promocijski video za oblikovanje letnih poročil from vizuarna on Vimeo.

Vizuarna 365i promo video for the interactive annual report design system (in Slovene, 3.55 minutes)

MANAGEMENT OF PRODUCT DESIGN & DEVELOPMENT
+ Interactive annual report design system – Vizuarna 365i + Media planning intranet Tam-Tam + Ljubljanske mlekarne corporate Intranet.

During my professional career, I had the opportunity to manage several product designs and developments. Some were in the range of up to 250.000 €, but some other had to be built literary over the night. As, for example, a corporate intranet for Ljubljanske mlekarne that was using IBM’s WebSphere. Where I made the wireframes, flowcharts, and personas. Over the night literary.

Design for Ljubljanske mlekarne corporate intranet LMnet

Find some other products developed for the Ljubljanske mlekarne, while I was leading Vizuarna >>

WRITING, EDITORIAL DESIGN, BUSINESS COMMUNICATION
+ book + research papers + blogs + e-mailing +online surveys.

Among others, I wrote a book on business model innovation. Find out more about my book >

I’m a skilled writer and a multilingual blogger. Able to use emailing and online tools to conduct surveys.

My book on business model innovation (in Slovene: Oblikovanje poslovnih modelov)

photo: Nada Žgank

PRESENTING, TEACHING/LECTURING, PROFESSIONAL SPEAKER

Since October 2016, I’m a Senior Lecturer at the Faculty of Design, Ljubljana (Slovenia) for the Design Management. For the subjects of Brand Development Studio and Project Management. As a Presentation Coach, I had the opportunity to work with several colleagues from business and science in upgrading their presentation skills. Read more about one such assignment >>

Simona Špilak, M. Sc., Partner at CHR Partners

BRANDING, BRAND ARCHITECTURE, CORPORATE IDENTITY

I helped to design and develop several branding architectures and corporate identities for wide range of clients. I wrote a master thesis on this topic, with a title: ‘Corporate design strategy and branding: The role of design management in developing the corporate identity’.

My master thesis presentation on SlideShare

Book covers from Design Management, three parts of the books by IDZ Berlin (Hg.), 2008