• All
  • Blog
  • Book reviews
  • Business models
  • Cross-media publishing
  • Design innovations
  • Design management / Design leadership
  • Design strategy
  • Design thinking
  • Events, conferences, workshops
  • Teaching
  • Workshop testimonials

From the October 07, 2010, 11:59 Pacific Time to the November 08, 2010, 09:59 Pacific time the presentation that was made from this blog's masters thesis is competing at the World's best World's best presentation contest '10 by SlideShare. Here is the link to the presentation: http://www.slideshare.net/vizuarna/m-savic-mbathesisv2-5417630I would like to invite you to view the presentation below or at the given link. If you like it, please vote for me.And please vote below the presentation at the SlideShare site by clicking on the "thumbs up" icon. You will be asked to register with SlideShare (or log in if you are a member already), so few clicks will be necessary. I really appreciate your efforts.[slideshare id=5417630&doc=msavic-mba-thesis-v2-101011174452-phpapp01]...

13 October, 2010 /

So, this blog is heading in new directions.I have been awarded a certificate (until the issue of the original degree is handed over) that says my new title (because I've already finished one MA) is:Master of Science in Business Administration.I completed the master's degree program on September 14, 2010. The thesis started also with this blog, and the first post: The structure of the thesis was written on January 25, 2008....

04 October, 2010 /

The masters thesis of this blog—titled Corporate Design Strategy and Branding: the role of Design Management in developing the Corporate Identity—was presented at the Faculty of Economics on Tuesday, September 14, 2010 at 11:00 CET in the small conference room P-201....

19 September, 2010 /

The thesis of this blog - Corporate Design Strategy and Branding: The Role of Design Management in Developing the Corporate Identity - will be defended on Tuesday, September 14th, 2010 at the Economic Faculty in Ljubljana, eleven o'clock CET....

05 September, 2010 /

The Project H Design is based on 6 guiding principles, or we could call it also a design strategy. #1 We design through action. #2 We design systems not stuff. #3 We design with, not for. #4 We start locally and scale globally. #5 We document, share, and measure. #6 We build. Such a progressive design strategy makes us believe that design can and will change the world....

14 May, 2010 /

 We are able to support the thesis that there is clear connection between the corporate identity and brand architecture. In our opinion the brand architecture is a precondition for a process of the development of the corporate identity to start.  We are able to confirm that design management is not the only discipline that should be involved in corporate identity and branding. But we could say that in corporate identity and branding development design management should have a role, at least. There is a possibility or even a must that other disciplines are included. But design management is such a wide spectre discipline that it could be optimal if it has a leading role. Corporate identity definitely demands support from top management. Resources in corporate identity development are to be combined from inside of the corporations and...

11 April, 2010 /

There was a prediction of future design professionals, back in 2004, who will be:intelligent “makers”,active learners and communicators,active citizens, andsustainable entrepreneurs. These design professionals were to work in sustainable economies and corporate environments that are concerned with economic, social, and environmental issues (Cooper in Green et al., 2004).Source: Green D., Lee et al. 2004. Perspectives on designing design managers. Design Management Review: 15/2, p. 74-79....

05 April, 2010 /